| You might be asking yourself what has internet | | | | clients. |
| marketing got to do with freestyle soccer? Well, the | | | | This is where I want to talk about internet marketing |
| truth is, internet marketing has a lot to do with freestyle | | | | helping your freestyle soccer business. Not only |
| soccer on many levels. In fact, it was through the use | | | | through the use of video, but also sharing content, the |
| of video marketing online that Soufiane Touzani rose | | | | internet has helped freestyle soccer become what it is |
| to fame with his first spectacular freestyle video. Not | | | | today. Blue chip companies like Samsung, Nike and |
| long afterwards, freestylers such as Palle started | | | | Adidas have become aware of the influence of using |
| following this trend. | | | | professional online freestyle soccer videos to market |
| Although YouTube wasn't around when Soufiane first | | | | their products and services. This has created new |
| released his video, sites like SoccerClips.net were able | | | | business for freestyle soccer performers, giving them |
| to host Soufiane's videos, which then could ultimately | | | | full-time professional careers. |
| be watched on Windows Video Player. It was only | | | | Because of this new sporting + marketing strategy |
| after a year or two that YouTube finally came about | | | | large companies are leveraging, freestylers are now |
| and this took video marketing online to a whole new | | | | advertising their services online, thus having to develop |
| level. | | | | internet marketing skills to drive business. John |
| What was special about YouTube is that it allowed | | | | Farnworth and Nam The Man's advertisements can |
| web publishers to embed videos to their sites with little | | | | be seen on Google's sponsored listings. Not only this, |
| or no HTML knowledge. You didn't require any video | | | | but freestylers are using social media sites like |
| player like Windows Media to be implemented into | | | | Facebook, MySpace and Twitter to grow their image. |
| your site for users to watch videos. This meant that | | | | The conclusion is that internet marketing is still very |
| videos could bombard across the internet like a wild | | | | new, and as we travel deeper into the information age |
| virus and turn 'nobody's' into stars overnight. | | | | more freestylers will be using the internet to market |
| As was inevitable freestylers finally started taking | | | | their services. If you are not using the internet for your |
| advantage of YouTube. Stars like Palle began posting | | | | freestyle soccer business, there couldn't be a better |
| amazing soccer trick videos to the web, but not | | | | time to jump on board and take advantage of this |
| forgetting to also place links to their sites on their clips - | | | | powerful advertising medium in which we call the world |
| to drag traffic to their sites and sometimes interested | | | | wide web. |